shopping
From brick and mortar to e-commerce, the way we shop is changing. Discover what it means to be a shopper and consumer today.
What is a Saree?
The sari is one of the oldest surviving forms of clothing in the world, dating back to 2800–1800 BC. Early saris were woven from cotton and silk in the northern regions of India; long lengths of fabric designed to drape elegantly around a woman’s body. Traditionally, a sari ranges from five to nine yards, and over time, each region developed its own unique draping style, symbolism, and meaning.
By MB | Stories & More2 months ago in Styled
Australia Waterproof Textiles Market: Performance Fabrics, Outdoor Demand & the Future of Protective Materials. AI-Generated.
The Australia waterproof textiles market reached USD 54.19 million in 2024, and according to the IMARC Group is projected to reach USD 91.40 million by 2033, representing a CAGR of 5.98% over 2025–2033. This growth is being driven by rising demand for high-performance, weather-resistant fabrics across apparel, outdoor gear, industrial use, and protective clothing — as consumers and industries increasingly prioritize functionality, durability and environmental resilience. Advances in membrane technology, sustainable coatings and fabric engineering are redefining what “waterproof” means, while changing lifestyles — including more outdoor recreation, travel, and variable climate conditions — are driving demand for versatile, protective textiles.
By Shrestha Roy3 months ago in Styled
How Fashion Pioneers Are Resurrecting the Patiala Salwar Trend
Think of the Patiala salwar those baggy pleated trousers which signified Punjabi roots, free-flow twirls and some curves? But somehow they seemed to have quietly slipped out of fashion’s main purview, at least until now. But, refuse to go gracefully it does not when fashion creators and influencers are leading a resurgence of ethnic-meets-street (and how the two worlds complement each other) for this Indian dhoti-style salwar that’s trending all over social media posts, college campuses and ethnically chic closets.
By Amit Mandal3 months ago in Styled
Green salwar kameez outfit ideas for weddings and pre-wedding events
If there’s one shade that you should be looking out for in 2025 weddings it’s green. From muted pastel hues to deep jewel tones, you are looking at green salwar kameez popping up at mehndis, haldi brunches, sangeet nights, engagement dos and even as subtle favourites for wedding guest! And honestly? It’s not surprising at all. It’s cool and fresh, refined and meaningful and photogenic as you please, all the things a wedding outfit should be.
By Amit Mandal3 months ago in Styled
Curve-Friendly Ethnic Wear That Moves With You, Not Against You
If there’s one thing I know as a curvy girl, however, it’s that comfort isn’t an option it’s mandatory. And in the realm of ethnic wear, where clothing can at times feel too stiff or tight and layered, finding styles that move along with your body instead of suppressing it can be a blessing. Fortunately, wear-what-you-are 2025 has ushered in a welcome change to ethnic fashion. Today’s designers, influencers and fashion brands are finally finding curve-friendly plus-size salwar kameez styles which celebrate your shape and allow you to breathe, move and feel fabulous.
By Amit Mandal3 months ago in Styled
How Renaissance Festivals Revived a Whole Fashion Genre
There’s something magical about stepping into a Renaissance festival. The minute you cross those wooden gates, the modern world fades out—no traffic noise, no notifications, no concrete. Suddenly, you’re surrounded by knights clanking in armor, queens sweeping past in brocade gowns, pirates shouting across taverns, and musicians playing lutes like it’s still the 1500s.
By Aditya Agarwal3 months ago in Styled
The New Punjabi Aesthetic: Patiala Suits That Feel Fresh, Cute & Gen Z
There’s a major shift happening in the ethnic fashion world the Punjabi aesthetic is officially back, and this time, it’s got a fresh Gen Z twist. Once considered traditional or old-school, the classic Patiala suit has made a comeback as something playful, trendy, and totally Instagram-ready.
By Amit Mandal3 months ago in Styled
