social media
Social Media targeted pieces, for influencers and trending topics in the Journal workplace digital universe.
Best Marketing Automation Agency in Singapore - How to Find the Best Provider
Are you in the process of looking for the best marketing automation agency in Singapore? With the growing importance of ecommerce in the country, service providers have become more diligent in their work. Hence, it is very important to find a service provider who can cater to your business needs in the best possible way. There are many marketing automation solutions providers in Singapore - both private and public. However, it is always better to go for the best marketing automation service provider in Singapore, as they have proven to be effective in assisting businesses achieve success.
By De Mellows5 years ago in Journal
Smart Steps to Take While Creating an Effective Social Media Strategy
Creating a top-notch social media strategy is one of the major needs of businesses at present. The role that social media tends to play for the small-scale as well as large-scale businesses is pivotal for enhancing the image of the brands and gaining increasing number of customers. So, if you have not yet developed or implemented a winning social media strategy for your brand, it’s time that you consult with the best digital marketing agencies and get the desired digital marketing services.
By Amina Rawat5 years ago in Journal
Managing The Process Of Customer Brand Engagement By Utilizing Innovative Ideas
Are you aware of your most treasured asset?? The Engaged customers According to some research, companies with the strongest omnichannel customer engagement strategies tend to retain an average of 89% of their customers as compared to the rest 33% of companies having a weak strategy for the same. Thus having a sturdy focus on engaging with customers and delivering consistent customer experience across all the touchpoints should be the main objective your business should aim to achieve. With the advancement of technology and change in lifestyle digital customer engagement has become a vital part of your business strategy that contributes to the success (or failure) of the overall brand experience. If the experience is good, customers are likely to become loyal customers and repeat purchases thus creating a loyal customer base. A completely customer-centric organization comes from a solid customer engagement strategy. Getting there means giving customers value that goes past a simple transactional relationship. Competition has moved past price. A first-rate customer service approach is what sets your enterprise apart. Loyal consumers are the best advocates. Customer loyalty and engagement are intimately and beautifully intertwined. Loyal clients purchase more compared to others or new consumers. They act as mouthpieces for your brand. Word of mouth publicity even gives you the collateral to show user-generated content material on your internet site and social media, proving the charge of your brand. In brief, engagement is a way of measuring customer sentiment to predict future loyalty. Effective customer engagement strategies primarily consist of advocacy and involvement. So, to be able to meet the demanding customer expectations, having a sound customer engagement strategy is essential.
By Brandsandu5 years ago in Journal
Role of brand identity development and the role of marketing communications
Recently academics outlined the importance of manufacturer relationships and brand experiences as constructing blocks of manufacturer identities. New marketing communication tools, which allow interactions and purchaser engagement, are among the most essential tools mentioned for strengthening company relationships and enhancing company experiences by way of academics. Therefore the paper analyses the perception of company identity constructing blocks through brand professionals and their usage of new marketing communication tools. Twelve in-depth interviews have been conducted
By Brandsandu5 years ago in Journal
Branding Ensures survival of the fittest
Branding is the nuanced art of actively building a brand. With creativity, skills, and strategy, brands can establish an identity that stands out from the competition and connect with audiences. Branding is essential in order to build the future of a company future. A strong position in the market makes it a more attractive investment option. As a result of the branding process, the brand, which embodies the reputation and the value that comes with it. A strong reputation means a strong brand, which in turn translates into value. This value may mean influence, price premiums, or a shared mentality. A brand is a kind of commercial asset, it also has monetary value.
By Brandsandu5 years ago in Journal
Branding gone wrong, negative marketing how to cope-Brandsandu
With the advent of mobile advertising and social media, it is almost impossible to stop bad news from spreading. It can transform small disagreements into organizational problems. For small to medium-sized businesses, a bad reputation can have a profound effect on business outcomes. In order to build lasting trust between customers and to set the stage for building reliable product support, it is important that there is a framework for negative feedback on social media — before it explodes into a major fiasco. Here are a few suggestions to cope with negative marketing.
By Brandsandu5 years ago in Journal
5 Tactics to Maximise Engagement in your Facebook Community
For the past few days, my fruity senses have been tingling. I heard whispers through the grapevine; fewer likes posts not going viral, unfollow spree; scary indeed! How could I not call an intervention? So here I am people. Your favourite Blue Strawberry is back with another social media trivia, I would like to call the “Facebook engagement” special. Get ready to slurp up all the juicy tips I will be spilling on Facebook community management, your gateway to likes and viral.
By Ilija Kadijević5 years ago in Journal











