David O Gara

How I got my hands on a script that FINALLY satisfied my client

Have you ever had a client that knew more about what they didn’t want than what they actually DID want? This is common in all advertising platforms. The more passionate the contact (CEO or marketing director), the harder to please! As much hours of research you may put into a brand…sometimes you just don’t hit the mark and are left dumbfounded as to how nothing has been working yet. At this crossroads, it’s time to decide…is this client right for me? Or it’s time to seek outside help? I’m quite a proud person so I don’t find asking for help easy but you learn something new every day. Help paid off. Enter the world of freelance copywriting.